Non Compos Mentos
I'm not sure if I get the commercials for Twix bars. Someone's caught in an embarrassing situation so he takes a bite of a Twix (which I guess takes a while to chew due to the caramel) while he composes himself and comes up with a solution.
What has this got to do with a candy bar? It doesn't even make any sense.
I assume Mars thinks Twix bars taste good. Isn't that what they should be emphasizing?