Thursday, March 31, 2011

Title Bout

I saw Gentleman Broncos on cable recently.  Never heard of it?  I'm not surprised.  It's another quirky comedy with no names from the writer and director of Napoleon Dynamite, Jared Hess, but lightning didn't strike twice.

It's about a teenager who wants to write sci-fi.  He goes to a workshop and meets a famous author who's running out of ideas.  The writer creates a new bestseller by plagiarizing the kid's work. Some of the interaction between all the weird characters is okay, and Jemaine Clement, better known as half of Flight Of The Conchords, is good as the author.  Overall, though, there's not much here.  (It doesn't help that all the clips we see from the imaginary sci-fi bestseller look not only look ridiculous, but are meant to look ridiculous.)

So why am I writing about it?  Because this is an awful title.  It doesn't give a hint about the story, and even misdirects.  It sounds like it's about cowboys.  Or maybe a gentlemen's club.  Or maybe it's porn.  I don't know if a better title would have made a difference, but is it really a good idea to confuse your potential audience?


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