Badvertising

I think I just found out what the guys who designed Ron Paul's NH primary ads must be doing now. Last night I heard an ad from a local, I think, mattress discounter. In true low-budget used car dealer-style, the commercial included amateurs- probably help from the store- chanting the store's name in an annoying singsongy manner. The store also contained typical mattress advertising- about being able to lie down comfortably on something hard or soft as your needs dictate.

The name of the store-"Bedderest" I know the pun they were going for was "Better Rest" but thats not quite the connection I heard. (Say the name quickly five times to yourself).

Reminds me of a story, may well be apocryphal or a joke, of a noted well-respected academic personage who died and had been rumoured to have strange predilections and had apparently been denied some governmental appointment because of it. Supposedly at the memorial service or other remembrance, someone had to correct themself, "...I mean, a leading pedagogue..."