Monday, May 18, 2009

Chocolate As A Way Of Life

Fling chocolate bars are being test-marketed in California. Their website is all in pink and their slogan is "Naughty...but not that naughty."

Here's some of their copy:

We created FLING™ Chocolate Fingers to celebrate the female spirit – the unapologetically feminine playful, naughty, flirtatious, and alluring nature that brings shimmer into the world.

FLING™ is a sweet, light truffle on a subtle crisp layer enrobed in shimmering chocolate that’s as glamorous as you are. At under 85 calories per finger, it’s slim, but not skinny. Indulgent but not greedy. Naughty but nice.

It's also a way of living. As FLING™ women we are spontaneous - we shimmer! And when it's good? We share it. So let yourself go! Have a FLING™ in private, or wave it all around town; in the office, the bedroom, or the great outdoors.

The FLING™ community has started in California, but you can be a part of it no matter where you are. The FLING™ spirit is universal. So go ahead and be naughty…but not that naughty™.

They really are going all out with this. Are men even allowed to buy it? If we do, will people think we're gay?

3 Comments:

Anonymous Anonymous said...

Don't worry. As a American, it is your right to go buy a big chocolate penis,eat it in public and let the people think what they want

5:13 AM, May 18, 2009  
Blogger QueensGuy said...

I'll have a Fling in one hand and a Virginia Slims in the other. But I'll hold them ironically.

7:14 AM, May 18, 2009  
Anonymous Anonymous said...

Nougaty...but not that nougaty.

3:39 PM, May 18, 2009  

Post a Comment

<< Home

web page hit counter