Tuesday, November 13, 2012

A New Day

It's belatedly come to my attention the USA Today has a new design.  As far as I can tell, it's to make it look more like a regular paper.

Say it ain't so.  USA Today was created to be McPaper, TV in print.  Turning it into just any other paper is pointless.  We've already got other papers.  Even if you want a national paper we've got The New York Times and the Wall Street Journal.

I don't know much about the business part of the journalism business these days, but if USA Today can't make it is a bright, fun, shallow, easy-to-read daily (Monday through Friday), what's the point?


Blogger New England Guy said...

I don't know- the "Where Will Be The First Martians?" does keep alive that McPaper feel. Although a little box bar chart showing what readers think the answer is (with, maybe, little green men's antennae as the bars) would be even better

6:35 AM, November 13, 2012  
Blogger New England Guy said...

Sorry- misread the headline. The actual is much duller- they'll be dead soon, I agree

8:13 AM, November 13, 2012  
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3:41 PM, December 19, 2012  

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