Vanity Plates Of The Month

ATM4PC.  Okay, but it's on a Ford F150, which strikes me as a car a survivalist would drive.

THEMULV. A bunch of people who went to the University Of La Verne?  Some sort of vague tribute to Seinfeld.

WV PONY.  Is there something special about the ponies of West Virginia?

TESTMNT.  Old or new?

THE WAY.  Should be following the last car.

SALES DR.  "DR" for drive?  Doctor?  What is this guy selling?