Sunday, March 14, 2010

Hot Carl

There's an ad from Carl's Jr. that shows how embarrassing it is to order a grilled cheese sandwich in a restaurant. You get treated like a kid. I'd never noticed that before, but okay, I'll buy the premise. That's a common theme in their commercials--if you buy at a restaurant what you can buy at Carl's, you won't have any fun.

So Carl's solution--you can get your grilled cheese at their place without looking over your shoulder. That sounds fine except what they're offering are grilled cheese bacon burgers. That is not what you want if you feel like a grilled cheese sandwich. Usually you don't give away the whole bait and switch in the commerical.

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